greening the billabong proWorld Surfing Championship event
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The iconic brand Billabong and its integral Billabong Pro World Surf Tour event in Jefferies Bay wanted to make a concerted effort in reducing its impact on the climate. The event location in South Africa underwent a thorough analysis of the GHG Scope 1-3 assessment criteria by Cleaner Climate encompassing direct and indirect carbon emissions attributable to the event.
Cleaner Climate also advised Billabong on a number of greening initiatives to reduce the emissions arising from the event including solar-heated showers for the surfers after their comp sessions and incorporating used cooking oil as a source of biodiesel for the event fleet & generators. The project was so revolutionary for a surfing contest globally that it received a Motion of Congratulations from the South African parliament. Cleaner Climate also worked with the Springboks during the 2009 British Lions Tour to South Africa. The carbon footprint of the tour was calculated and the emissions were offset using carbon credits. |